What is included in SEO services?
SEO services cover every signal a search engine uses to choose a page. At Peacock Search that means:
- Technical SEO: a site that can be crawled, rendered and indexed, and loads quickly
- Content: pages that answer what your buyers search for, planned before they are written
- Local SEO: the map pack, your Google Business Profile, reviews and citations
- Authority: mentions and links that are earned, never bought
- AI search visibility: being named in ChatGPT, Gemini, Perplexity and Google’s AI Overviews
- Measurement: Search Console and Analytics set up correctly and owned by you
Not every business needs every part at once. The plan decides which parts come first.
How an SEO engagement runs
- Find. A measured baseline: Search Console and Analytics first, then a crawl of the site, the map pack where it matters, and what AI assistants say about you.
- Decide. A short plan in writing, with the order of work. Fast fixes go first so that early progress pays for the patient work. You approve it before anything changes.
- Build. The work ships in short cycles: fixes, pages, listings, mentions. Each change is logged so you can see what was done and when.
- Compound. Once a month, one page in plain English: what moved, why it moved and what happens next. The plan is adjusted to what the data shows, not to a package.
SEO for small businesses
SEO for small business owners rarely needs volume. It needs the right ten pages, a site that works, a Google Business Profile that is complete and a steady record of real reviews. Most small business sites lose more to a few fixable problems than to any competitor: pages Google cannot index, service pages that never name the town, enquiry forms that fail on a phone. Those come first, because they cost little and move quickly.
Why one consultant rather than an SEO agency?
An SEO agency is a team, often with an account manager between you and the people doing the work. Peacock Search is one consultant. The founder plans the work, does it and answers your email. That suits businesses that want direct answers and one accountable person. An agency suits work that needs many hands at once, such as large content programmes or several markets in parallel. If your project needs that, you will be told so at the start.
SEO from Peacock Search is run from Leeds for businesses in Leeds, York, Harrogate and Sheffield.
Who it is for
SEO suits owner-run service businesses, such as clinics, trades and local services, as well as B2B firms and online shops that sell across the UK. It is also for owners who have been burned by an agency before and want one plan for the site, the pages, the listings and AI answers.
What Peacock Search will not do
- Guarantee first-page rankings
- Buy links or use tactics that put your site at risk
- Hold your accounts, data or content in its own name
- Tie you into a long contract
What you get each month
- One page in plain English: what moved, why it moved and what happens next
- Figures from your own Search Console and Analytics, with any third-party data labelled with its source and date
- A log of every change made to your site, profile and listings
- A reply from the person doing the work whenever you ask a question
