# Technical SEO

- Link: https://peacocksearch.com/services/technical-seo/
- Published: 2026-10-12T10:14:34+00:00
- Author: Peacock Search

## What a technical SEO audit covers

 * Crawling: what search engines can reach, what they cannot, and where they waste
   time
 * Indexing: which pages Google has chosen to index, which it has dropped, and why
 * Redirects, broken links and the chains between them
 * Canonical tags, noindex rules and duplicate pages
 * Rendering: whether content built with JavaScript is visible to crawlers
 * Page speed and Core Web Vitals, from real visitor data where it exists
 * Structured data: what is there, whether it is valid and whether it matches the
   page
 * Access for AI crawlers: robots.txt, firewall and CDN settings that block them
   without anyone noticing

## How the audit is done

The audit starts with Google’s own view of your site, from the indexing and page
experience reports in Search Console. A full crawl follows, then render tests on
the templates that matter, then a check of server logs where your host provides 
them. Each issue is checked by hand before it goes in the report. A crawler flags
hundreds of things on most sites, and most of them do not matter. The audit says
which ones do.

## From findings to fixes

Every finding comes with what it costs you, what causes it and how to fix it, written
so a developer can act on it without a meeting. The list is ordered: issues that
stop pages being indexed come first, cosmetic warnings come last or not at all. 
Once the fixes land, the site is crawled again and the difference is recorded. Peacock
Search can work with your developer, your agency or your platform’s support team,
or make changes directly where the platform allows, WordPress included.

## When a technical SEO audit matters most

 * Before and after a website rebuild or a move to a new platform or domain
 * After an unexplained drop in traffic or indexed pages
 * On large sites, such as shops and catalogues, where duplicate and thin pages 
   build up
 * On sites built with JavaScript frameworks, where crawlers may not see what visitors
   see
 * When AI assistants never cite your site, even for questions it answers well

## Who it is for

Technical SEO suits owner-run service businesses, B2B firms whose sites need to 
rank across the UK, and online shops with large catalogues. Peacock Search takes
on sites built on any platform.

## What Peacock Search will not do

 * Pad the report with crawler warnings that do not matter
 * Change your site without your agreement
 * Promise that rankings or traffic will come back after a drop or a move

## Technical SEO services, local or remote

If you were searching for a technical SEO agency or a technical SEO consultant in
Leeds, Peacock Search is based in the city and works with sites and development 
teams across Yorkshire and the rest of the UK. Most technical work is done remotely,
against your site, your Search Console and your developer’s tickets.

Technical SEO from Peacock Search is run from Leeds for businesses in [Leeds](https://peacocksearch.com/seo-leeds/),
[York](https://peacocksearch.com/seo-york/), [Harrogate](https://peacocksearch.com/seo-harrogate/)
and [Sheffield](https://peacocksearch.com/seo-sheffield/).